Every business has an online presence, including listings in business directories whether they set them up or not. Oftentimes, if your business has been around for a bit, someone might have already set up accounts on your behalf, from Google Business Profile to Yelp and any other relevant directories to your business and its industry. While it might sound like a good thing that the work has been done for you, that doesn’t mean there isn’t anything left for you to do.
To start, check the leading online directories, such as Google Business Profile, to see if there is a live listing for your business. If so, claim the listing so that you obtain control of the listing. This lets you verify the listing and ensure that it provides accurate information as well as enables you to reply to reviews.
If your business doesn’t yet have a listing, create your listing—your business can take advantage of the free marketing it provides so that you can get found online and get more customers.
To search for your business, claim an existing listing or create a new one for free, visit Google.
